Law Firm – Advantage of GLL



Directories are online platforms that provide information about law firms, attorneys and the legal profession.



What makes Global Legal Leaders stand above other directories?



Increased Visibility: Law firm directories often have high search engine rankings and are trusted sources of legal information. Being listed in these directories can increase a law firm's online visibility, making it easier for potential clients to find them.

The GLL Advantage: Only the leading firms are included in GLL. Elite firms are vetted by multiple directories. Network members are vetted on joining and vetting continues every year.


Offices Coverage: Firm have many offices:

The GLL Advantage: The offices can be separately included with specific descriptions of each office practice areas. These are accessible in RFPs. They are not accessible in other directories.


Credibility and Trust: Being included in reputable law firm directories can enhance a firm's credibility and trustworthiness.

The GLL Advantage: Clients may be more inclined to trust a firm that is listed in several well-known directories. These are the only firms in GLL.


Contact knowledgeable about firms:

The GLL Advantage: Contacts are the key to locating expertise. GLL has management representatives as contact whose responsibility is knowing the information about the entire firm.


GLL firms attract top lawyers from top schools

The GLL Advantage: As the leading firms, GLL have access to students from the leading law schools.


Targeted Marketing: Many law firm directories allow firms to specify their practice areas and specialties. This helps in targeting potential clients who are specifically looking for legal services in those areas.

The GLL Advantage: Contacts are responsible for a comprehensive view of their firm, all offices and all practices. Contacts are made directly and recorded on the dashboard of firms and potential clients.


Geographical Reach: Law firm directories often allow firms to list their location and service areas. This can help attract clients in specific geographical regions, especially if the directory is regional or local.

The GLL Advantage: GLL covers country and all US states and Canadian province. They can include branch offices of the elite firms.


Networking Opportunities: Some law firm directories also provide opportunities for networking with other legal professionals.

The GLL Advantage: The firms can publish to GLL. Article are recorded by state or country and by practice interests. This can lead to referrals and collaboration on cases.


Reputation Management: Being listed in law firm directories can help a firm manage its online reputation. It allows the firm to present accurate and consistent information about its services, lawyers, and contact details.

The GLL Advantage: Information is always up to date because firms control it in real time.


SEO Benefits: Being listed in reputable directories can improve a law firm's search engine optimization (SEO). This can result in higher search engine rankings and more organic traffic to the firm's website.

The GLL Advantage: Each firm has its own URL. The potential number of users with RFP dashboards is essentially unlimited.


Competitive Advantage: In competitive legal markets, being listed in directories alongside other established firms can help a firm stand out and compete effectively.

The GLL Advantage: Online real time comparison because each firm has a RFP dashboard for receiving potential referrals. Each user can track referrals and their responses on their user REF dashboard


Cost-Effective Marketing: Compared to some other forms of marketing and advertising, listing in law firm directories is often cost-effective. Many directories offer free or low-cost listings, making it an affordable way to promote a law practice.

The GLL Advantage: Listing of the headquarters office in GLL is free. Offices can be added.


Analytics and Insights: Some directories provide analytics and insights about how often your listing is viewed, clicked, or contacted. This data can help a firm assess the effectiveness of its directory listing.

The GLL Advantage: Each firm has a dashboard to monitor and respond to RFPs. Key is that they actually know who is reviewing them.


Directories can list other service but tend to focus exclusively on law firms:

The GLL Advantage: GLL included the entire legal and related professional experts and companies. These other services are incorporated into the RFP forms.


Directories can “form” a relationship with user:

The GLL Advantage: Content like articles from firms appear on personal user profiles based upon interests in a location or practice.